Probably Random

Who’s watching you…

Everyone knows that Google is watching them, but they are happy with the trade off.

If you search for something on one computer you get different results (depending on you past surfing habits) to any other computer, they serve the results they think you want.  Which is great apart from when you’re trying to explain it to that they may not actually be top of the search rankings just because they keep searching for themselves.
The problem is that there is now Phorm who are also going to be watching you… and they will be watching everything you do because they are in bed with the ISPs, where as Google only has control of its ad-network sites.

My problem is that, the UK government is saying Phorm is a good way to break Googles dominance, but they are different things, like Road Tax and a Toll Road, I can avoid the Toll road if I want to it’s my choice depending on whether I want the convenience or not, but I CAN’T avoid road tax. So in effect if Phorm is allowed to go ahead it’s like the Government enforcing a tax on my privacywhere the only way not to be watched would be to change provider, pay a higher subscription or perhaps there won’t be an option.

The net needs to remain neutral, and allowing private companies to monetise my connection does not bode well.  http://www.guardian.co.uk/media/pda/2009/mar/11/phorm-timbernerslee